Who writes marketing dissertations?
PhD marketing academics + MBAs with industry experience (Unilever, P&G, Nike, McKinsey). Theory + practice depth.
What are the 2026 hot themes?
Social commerce, influencer marketing, omnichannel retail, AI in marketing (generative AI in ads), ESG / purpose-driven brands, dark social, post-cookie attribution, livestream commerce.
Which methodologies are common?
SEM (SmartPLS / AMOS / R lavaan), conjoint analysis, mediation / moderation (PROCESS macro), qualitative coding (NVivo / ATLAS.ti), netnography, experimental designs.
Which software do you use?
SPSS, R, Python, SmartPLS, AMOS, Mplus for quant; NVivo, ATLAS.ti, MAXQDA for qual; Qualtrics for surveys; Tableau for viz.
Which textbooks and journals do you cite?
Kotler-Keller, Aaker, Keller CBBE, Solomon. Journals: Journal of Marketing, JMR, JCR, JAMS, IJRM. Specific pinpoint citations.
Do you use AI?
No. Marketing examiners detect AI dissertations (templated frameworks, generic case discussion). Every dissertation human-written.
How long does a marketing dissertation take?
Master’s (10,000-20,000 words): 6-10 weeks. PhD (80,000-100,000): 6-12 months. Chapter-by-chapter delivery.
How do I get a quote?
Use the calculator at the top, or share topic + methodology + word count. Quote in 30 seconds.